How American Landmark Reclaimed Speed, Service, and Savings with A-List Nurture

October 30, 2025

TL;DR: After testing a competitor’s AI, American Landmark returned to A-List Nurture for faster time-to-value, high-touch service, and durable results – backed by clear, portfolio-level metrics.

The Challenge: Keep AI Gains, Restore Service Quality

American Landmark has long believed AI can raise the bar for leasing. But performance isn’t the only requirement, reliability, transparency, and a trusted partner matter just as much. After spending time with another vendor’s AI, the team reassessed priorities and looked for a solution that delivered outcomes and accountability without adding lift for onsite staff.

The Approach: Returning to a Proven Partner

American Landmark re-adopted A-List Nurture to cover 24/7 lead follow-up, FAQs, qualification, and tour booking. The handoff into their CRM remained seamless, so onsite teams started their day with ready-to-tour prospects instead of an overnight backlog. Implementation moved quickly, with minimal effort from the American Landmark team and clear communication from Apartment List.

The Results: Performance You Can Measure

  • 4 average days to tour (as of 9/23/2025)
  • 62% after-hours contact rate (YTD)
  • 98% contact engagement rate (YTD)
  • 68% of tours booked after hours (YTD)
  • $5,150 average annual savings per property

These figures reflect both coverage (meeting renters when they’re active) and efficiency (less manual follow-up, faster paths to touring).

What Changed: Confidence in the Process, Not Just the Product

The return to A-List Nurture reaffirmed what the relationship had been built on: high-touch support, transparent communication, and consistent follow-through. The onboarding felt frictionless, and time-to-value was immediate – key reasons leadership could move forward with confidence.

Why It Works for Operators

  • Always-on responsiveness: Off-hours demand becomes booked tours, not missed opportunities.
  • Lightweight adoption: No heavy retraining or process overhaul; teams keep their existing workflows.
  • Clear ROI: Savings and speed-to-tour you can track property by property.

Ready to up-level your leasing with A-List Nurture?

Deliver after-hours coverage, faster conversions, and measurable savings, without stretching your team. Explore A-List Nurture and reach out to get started.

Share this Article

Apartment List
AUTHOR
Apartment List is a technology-driven rental marketplace with nearly 6 million units on the platform, reaching millions of renters on their path to find their next home each month. Apartment List was founded with the mission to deliver every renter a home they love and the value they deserve. Read More